Rydo came to us to create a brand story that would get them on the road.
Rydo had brand elements in place previously but were not happy with the direction. They came to us to re-imagine the brand all the way from the logo to the marketing strategy.
We built the brand story and setup communication pathways through which we engage consumers.
We created a brand and digital strategy that engages users and drives app downloads by telling Rydo’s genuine story.
Having access to over 15,000 taxis makes for a compelling argument. With over 400 million rides annually, yes that’s 400,000, 000, the taxi industry is still Australia’s most trusted ride. With a unique set of technologies, Rydo is bringing the convenience and safety of taxis and hire cars to consumers in a simple effective app.
“When it comes to marketing Litterini+Clark did everything for us. They built our brand, website and digital marketing which gave us time to concentrate on what we do best. They have enabled me, coached me and given me the confidence to share Rydo’s story. They are specialists in engaging customers, industry stakeholders and bringing our new business great results.”
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