In 2001, a group of like minded pharmaceutical companies decided they wanted to address the HIV issue in Papua New Guinea. We had previously designed their information booklet so were well acquainted with the brand when asked to redesign their website and propose an easier backend solution for updates.
The current site was not very approachable and didn’t really communicate the human face behind the purpose of CHPNG. We sourced images from CHPNG members and a photographer on the ground in PNG that gave the site a human touch and some real brand character.
Areas of the site needed to be secure from the general public so we created an access provision in the WordPress backend that required registration before access could be granted.
Stock image selection