The Australian Screen Editors Guild approached us with a brief to re-design their website, to create a more appealing visual medium for their work, and to overhaul their memberships system and online payments.

Solution

We designed and built a highly complex site which included membership module, with varying levels and and premium content protection for each level of membership. An integratde e-commerce solution handles membership payments. The site also features h a forum and a place to post job openings, with the membership system linked to Mailchimp

The site has a number of modules that allow the ASE to update it easily and keep members informed including news and events section which updates the members with film dates and official engagements.  The site was designed and developed for it usability and adaption utlising open source code.

Services provided

Graphic design
Web design
eCommerce
Membership management
Premium content protection
Mailchimp integration

Output

WordPress website

The owners of the company wanted a brand and logo design that communicated the speed and efficiency of their product in succinct way that would appeal to their target market

Solution

We researched the associated industries and concentrated on relating the benefits of the product through the brand name and the graphic design. We utilised a mechanistic  modernistic font that communicated the roots of the engineering and strength of the product, that was coupled to a a vibrant uplifting piece of iconograhpy with highlights in foil and fly yellow.

Services provided

Graphic design
Logo Design
Type manipulation

Output

Logo

Two Birds Brewing needed to strengthen their brand within pubs that were supporting them, to re-iterate their success across beer publications, and have a stronger presence at events.

Solution

We took their original creative and extrapolated them across a number of different outputs including mats, pull up banners, full page advertisements and various flyers.

Services provided

Graphic design
Photo manipulation
Typesetting
Print production and pre-press
Print management

Output

A3 posters
A4 posters
A4 print adverts
Postcards
Christmas greeting card
Pull-up banners

We were asked to create a new identity for Rose River Beverages HARD Ice Tea while still maintaining a connection to the established Rose River Ginger Beers. The category is strong in the USA, but virtually unknown to the Australian market and it had to be brash and tell people that it was different from all other alcoholic beverages currently available.

Solution

We borrowed graphic design elements of the existing ginger beer labels and developed the ‘HARD’ typographic lock-up. We also incorporated graphic design devices reminiscent of tea to reinforce the refreshing, main component to the drink.

Services provided

Graphic design
Packaging
Colour conception
Pattern creation
Photo manipulation

Output 

Carton design for  3 flavours
Bottle labels for 3 flavours

Two Birds Brewing required product photography for use across printed collateral and web content.

Solution

We photographed the Golden Ale and Sunset Ale bottles, 6 packs and cartons.

Services provided

Photography (Studio)
Lighting
Photoshop retouching
Colour correction

Output

Product photographs

Cook and Waiter came to us with a clear idea of the web design they wanted. They just needed the tools and know-how to achieve a professional, polished website that would reflect the standard of their catering service.

Solution

We took an existing concept, and improved upon it by overcoming functionality issues as well as implementing an SEO strategy. The simple, clean design makes a hero of the stunning imagery.

Services provided

Graphic design
Photo manipulation
Web development
Web management
SEO strategy

Output

WordPress website
Web hosting

cookandwaiter.com.au

BuildPay is a the leader in building payment systems in Australia. We were tasked with creating the graphic design and  logo that was forward looking but reflected the nature of the business in a clean modern way.

Solution

The acronym for BuildPay has been used over and over again. We looked at it differently by taking the elements, de-constructing them, then merging them into cohesive form. Encompassing the logo in familiar graphic design  ’shield’ shape reinforces the secure nature of their product.

Services provided

Graphic design
Logo design

Output

Logo

Anyway – the exciting news. We have moved office. We have been looking for quite some time for something that would fit us well. After checking out many offices, Litterini+Clark has found a new home at Studio 506, 55 Holt Street, Surry Hills. It is a short move from where we were on Foveaux St but this larger office has a balcony!

Ok, off to have a sit on the balcony now!

Even though this site has been up and running for a while now we are ecstatic!

You can see the submission here.

We had been approached by Parks Australia to participate in a paid pitch to design the new Parks Australia website. Being one of 5 companies asked we were pretty chuffed. We missed the job by a small margin. Parks Australia manages some of Australia’s most iconic national parks and botanic gardens and they were after an emotional design focused on the experiential traveller.

Solution

We looked at a lot of tourism websites, some amazing ones, some terrible ones. But the ones that stuck in our mind were always graphically engaging with a simple, clear UX and architecture. Marrying the emotion with logical UX was the challenge. We based the web design on a familiar grid elements with deep scrolling pages giving access to relevant information on the current page and using more real estate than just above the line.

Services provided

Web design
Mobile design
Proposal of information architecture

Output

Web design pitch package

Accor Hotels came to us with creative already in place that they wished to extrapolate their brand to large format out-of-home billboard design. The billboards were for use at Sydney Airport and Melbourne Airport as part of their current advertising campaign. We had to deliver high resolution output within 24 hours.

Solution

We created large format artwork for static billboards at Sydney Airport, and digital displays in Melbourne Airport.

Services provided

Large format production of creative
Digital and print production

Output

Large format high resolution outdoor billboard
Large format high resolution outdoor digital billboard

Source: WP Template

We created Boom from scratch and are very familiar with the brand.It was a natural extension for us to create compelling material on Facebook to create and grow the Boom community.

Solution

We post to Boom 1-2 times a week, keeping the posts relevant to our audience and aligned with their likes and interests. This allows them to have a conversation with the brand giving them sense of ownership and provide invaluable feedback on the product.

Services provided

Facebook page management
Facebook post and message replies
Facebook post creation
Image manipulation
Ongoing Facebook brand imagery

Output

Ongoing Facebook imagery
Ongoing Facebook post creation
Customer interaction

In 2012, Accor Hotels announced intention to consolidate their different economy hotel brands under the single banner of ibis, however, still maintaining some brand individuality by creating three sub brands, ibis (formerly Ibis Hotels), ibis budget (formerly Formule 1) and ibis Styles (formerly all seasons). The Australian marketing services team required assistance from a design studio who could deliver the majority of print and some digital design needs for the 59 economy properties across their Australian network.

Solution

As Accor’s chosen design studio for economy hotels, it was our responsibility to study and understand the new corporate and visual identities for all three ibis sub brands based on stringent and tight guidelines as provided by Accor headquarters in Paris. Together with these guidelines and some photographic assets as provided by HQ, Litterini+Clark set out to delivery all collateral required by the 17 ibis budget hotels, not only for projects spanning all hotels but also individual projects for individual properties, as required.

Services provided

Branding
Digital design
Digital illustration
Graphic design
Photography
Photo manipulation
Print management
Production and pre-press
Project Management
Stock image selection
Typesetting

Output

DL rack brochures x 17
A5 single sided flyers x 17
A4 double sided fact sheets x 17
Digital wallpapers
Letterheads x 17
Business cards
Wallet cards
A5 4 page in-room cards x 17
Location maps x 17
Advertisements (various sizes and publications)
4 page A4 rebrand checklist
Logos lockups x 17

We were approached to assist in creating and developing a simple, clean website that clearly communicated the historic coming together of cross party members of State Parliament to campaign for marriage equality in NSW.

Solution

We created a website with compelling imagery a simple and concise sign up, and and linked News section, which will allow the campaign to gather support, keep interested parties informed and extend their reach via social networking.

Services provided

Web design
Web development
HTML, CSS
Wordpress integration
Image manipulation
Facebook and Twitter brand imagery

Output

Website
Facebook and Twitter brand imagery

Squires Orthodontics is a well established practise that needed a web presence that would allow them to extend their reach past their current client base, and serve as a communications hub for inquiries for current and potential patients.

Solution

We created a dynamic and concise one page web site that allowed patients to get a clear view of the Squires Orthodontics philosophy and key strengths.

Services provided

Web design
Web development
HTML, CSS
Wordpress integration
Image manipulation

Output

Website

Greenfields Horticulture came to us seeking a strong, corporate identity they could use to reinforce their presence in landscaping and grounds maintenance.

Solution

We stuck to traditional colours but took a fresh, modern approach. We created a strong visual element by just using stylized  ‘G’ to give a sense of strength and reliability and a connection to the brand name. We embedded it in a background of lush, fulsome leaves which grow from behind the ‘G’, surrounding it and serving as a flexible visual device to extrapolate across stationery. We included simple typography to compliment the detailed ‘G’ emblem and growing leaves.

Services provided

Graphic design
Corporate identity
Logo design
Branding
Print Management

Output

Logo
Business card
Letterhead

Summertime was a great name but had a very dated brand and they asked us to work with them for a total re-brand of their broad range of beverages and other products.

They wanted something to reflect their expanding range of goods, their positioning in the market as not just a brand but a 100% Australian owned and manufactured one.

Solution

We took the approach that the products within represented the freshness of the classic roadside country farmers stalls with all the inherent honesty and integrity engendered within the typical naive signage. The graphic design required a a good deal of research and product testing to formulate the character

We wanted to created a look and a graphics design that would work across the range and immediately communicate the brand values. We deconstructed the logo and took it to a hand drawn font that gives the impression of an idea rather than spelling it out.

Services provided

Graphic design
Logo design

Output

Logo

We are so excited and hope to have more of our designs added to the site in the near future.

You can see the submission here.

Yes that’s right 1 Billion on a political campaign, the result of all their spending was a poor showing, and a loss.

Carl Rove was behind much of the Republicans spend and a large part of the spend was focused on traditional channels, mainly television. They ran some 82,000 ads over the period, over a year that’s 1500 ads a week.

Donald Trump posted a message on Twitter saying: “Congrats to @KarlRove on blowing $400 million this cycle. Every race @CrossroadsGPS ran ads in, the Republicans lost. What a waste of money.”

Don’t get me wrong the other side probably spent as much – disgraceful on both counts – but they spent it smarter and the brand they had was more believable. They accessed other channels and connected directly with people and built relationships.

It doesn’t matter how much money you throw at a bad idea, it has to believable to be successful.